By rooting everything Torani in the timeless, delicious, flavor-driven core brand, Trinity was able to bring to life multiple new offerings consumers craved. The elevated Torani Signature line was created to meet the needs of those desiring something different, better and worth more - with a distinctly elegant, crafted positioning reflected in high-end ingredients and handcrafted design. The Torani Puremade line was developed for the betterment consumer, conveying an entirely natural, warm and wholesome offering reflective of its simple, clean ingredient deck.
Torani Puremade innovation exceeded original sales targets by 20% in its first year and is the fastest-growing new syrup line in Torani’s 100 year history.
